Every once in a while, we need to shine the spotlight on some industry news and this is especially the case if it affects some of the tools that we employ here on “The Chronicles” and of course on PiercingMetal.com – Recently, the folks at Automattic announced their purchase of the Tumblr medium. As you know, Automattic is also the owner of WordPress which we use for both of our websites. Read on down below for their owners statement on this news.

Automattic + Tumblr:
Those of you who’ve followed my Tumblr over the years have probably come to expect a mix of travel photos and the occasional link to my WordPress blog. Well, today is different. I’m delighted to share that Automattic is acquiring Tumblr.

Back in 2013, I reflected on how friendly the relationship has always been between WordPress.com and Tumblr, and on the exciting future I saw for web-publishing platforms like ours. In the intervening years, the Tumblr team has continued to impress me with their ability to create an intuitive publishing experience on desktop and on mobile, and to foster so many thriving, passionate communities. I have worked on WordPress my entire adult life — 16 years now — and so the democratization of publishing is near and dear to my heart. Tumblr and WordPress have always been very philosophically aligned there.
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