The Press Release:
Next month marks the 50th Anniversary of Woodstock, originally billed as “An Aquarian Exposition: 3 Days of Peace & Music,” which was held at Max Yasgur’s 600-acre dairy farm near White Lake in Bethel, New York. Steve Gold, co-founder of Peace of Stage, LLC, was at the 1969 festival, and years later obtained the original wooden stage from the event. The company is now celebrating the legacy of the festival by creating collectible artifacts from that very stage.

“We decided to create various items of that legendary festival by offering small pieces of (literally) the centerpiece of the event, the Woodstock stage – the same floorboards on which Jimi Hendrix, Janis Joplin and other rock greats made magic – as collectibles they can treasure,” says Gold. “People have an intense emotional attachment to the festival, whether they were there or not. With the Woodstock 50th concert still up in the air, the original stage is the only artifact that exists for people to touch and reflect upon. Its importance is beyond measure – it’s like the Holy Grail of rock music. To be able to give them a chance to own sections of the original stage is something I had to see through.”

Gold, who grew up near the concert site in Bethel, NY (and who attended all three days of Woodstock when he was just 15 years old), recalls how the stage was the focal point for the nearly half million people in attendance. “I had a friend whose father worked electricity for the festival, so I had unrestricted access to what we might call the backstage area,” he says. “I’ll never forget all of those people looking at the stage, half a million people directing their energy to one place. There were no cell phones; nobody was taking pictures to post on Instagram. You had a million eyeballs witnessing the greatest music that was ever played in real time. And it was all happening on these pieces of plywood.”
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