Tag Archives: toy industry announcements

Features, PiercingKen Says

The Toy Insider Experts Reveal the Hottest Toys of 2023

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The Press Release:
The Toy Insider, the toy industry’s most influential organization and a trusted go-to resource for parents and gift-givers, unveiled its expert picks today for the best toys, games and gifts of 2023 in its 18th annual Holiday Gift Guide. This year’s hottest toys appear on one of three featured lists: the Hot 20, toys topping every kid’s wish list; the STEM 10, toys boosting STEM skills; and the 12 Under $20, fun-filled and affordable toys.

The media company also launched its interactive Perfect Present Wizard on thetoyinsider.com, helping consumers find the best toys for every child on their holiday shopping lists. The quiz asks five simple questions to determine the child’s age and interests, the desired play value and skill development, and then recommends toys based on the shopper’s budget.

“Unwrapping the perfect toy is pure magic, and every child and gift giver deserves to experience that magical holiday moment,” said Laurie Schacht, Chief Toy Officer, The Toy Insider. “Whether you use our Perfect Present Wizard or browse our Holiday Gift Guide, with a wave of our magic wand, we’ll help you easily find toys that WOW kids across every age and interest—while sticking to your shopping budget!”
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Pop Culture

TTPM Reveals “Best Of Baby” Products For 2023

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The Press Release:
TTPM, the leader in video product reviews for toys, baby, and pet gear announced their Best of Baby 2023 List. The list features the best Baby Gear across 21 categories, designed to educate parents.

“Parents look to us for recommendations on top products to help them make better shopping decisions. Our team takes this very seriously, putting countless hours of testing into all of the products across multiple categories,” said Jim Silver, CEO, TTPM. “With the amount of products coming to market every single year, we are happy to save parents the time in testing products themselves. That’s what the Best of Baby List is designed to do -these items are all TTPM approved, giving parents peace of mind and easy shopping.

For more information and to view details on the Best of Baby 2023 List, please visit TTPM.com and see reviews on the TTPM YouTube Channel.
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Pop Culture

TTPM Announces Spring 2023 Most Wanted List

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The Press Release:
TTPM, the leader in video product reviews for toys, baby, and pet gear, is excited to announce their Spring 2023 Most Wanted List. The Spring list highlights toys they believe will be fan-favorites across three categories: Imaginative Play, Collectibles, and Creative Play.

“Innovation in creative and imaginative toys are at an all-time high. We’re seeing an increase in on-screen characters coming off-screen and encouraging play in new ways,” said Jim Silver, CEO of TTPM. “Spring is the perfect time to put down the screens and play. This list will help guide parents and gift givers to find the toys that are right for their kids. It’s the ultimate spring shopping list for kids of all ages.”

@kenpiercemedia

Checking in from the TTPM Spring Showcase – Toys Tots Pets and More at the Altman Building – #ttpm #toystotspetsandmore #altmanbuilding

? original sound – Ken Pierce Media


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Features, PiercingKen Says

The Toy Insider Experts Reveal the Hottest Toys of 2022

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The Press Release:
The Toy Insider, the toy industry’s most influential organization and a trusted go-to resource for parents and gift-givers, unveiled its expert picks for the best toys, games and gifts in its 17th annual Holiday Gift Guide. The hottest and most coveted products for 2022 are broken out into three toy lists: the Hot 20, the toys topping every kid’s wish list; the STEM 10, playthings to hone kids’ STEM skills; and the 12 Under $20, high-value toys and games that don’t break the bank. This year’s complete holiday gift guide has more than 360 toys from 145 toymakers.

Shopping for holiday gifts this year comes with continued challenges, including record-high inflation creating price hikes across all toy categories and the still-present effects from the supply chain issues of 2021.
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Features, PiercingKen Says

The Toy Authority Presents The Peoples Play Awards: America’s Wishlist

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The Press Release:
Roll out the red carpet, clear off the shelves in the playroom, alert Santa, The Toy Authority, a leader in toy entertainment on TikTok, powered by TTPM, the leader in the video product reviews for toys, baby and pet gear, is launching the newest toy award program: The People’s Play Awards: America’s Wishlist.

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Just in time for the 2022 Holiday Season, the People’s Play Awards will bring together top names in the toy industry – from retailers to media to analysts – to choose the finalists in over 15 categories. While the finalists are chosen by toy experts with 100+ years covering toys, the winners are chosen by the most important audience: consumers, toy fans, and influencers, giving parents and gift givers a no-fail holiday shopping list.
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