Tag Archives: hasbro

Hasbro Teams Up With The NBA and NBPA For New “Starting Lineup” Collectibles

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The Press Release:
Today, Hasbro, Inc., has announced a partnership with the National Basketball Association (NBA) and National Basketball Players Association (NBPA) for the highly anticipated re-launch of Starting Lineup, an iconic sports collectibles brand. The Starting Lineup collectible will also include an exclusive, officially licensed Panini NBA trading card. Launching this fall in partnership with Fanatics, a global digital sports platform, the Starting Lineup brand will feature legendary NBA superstars as part of its first wave of figures and will be available for pre-order starting September 22 exclusively on Hasbro Pulse and across the Fanatics network of online sites, including Fanatics.com and official league stores.

“The NBA and NBPA are tremendous partners for the return of the Starting Lineup brand, and we cannot wait for fans to experience some of the biggest names in the league as action figures,” said Eric Nyman, President and COO of Hasbro. “The return of one of the most beloved sports collectibles brands of all time would not be complete without the inclusion of fan-favorite NBA superstars.”
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Unboxing The “Sweet Suite at Home” 2021 Swag Box

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It was only a few weeks ago that I attended the second-ever “Sweet Suite @ Home” which is the virtual offshoot of the Toy Insider’s popular toy industry event the “Sweet Suite”. Click the hyperlinked text for the coverage piece. With the pandemic still causing issues with larger public gatherings, the folks at the Insider determined that it was best to do this virtually one more time. This event was preceded by the first “Holiday of Play @ Home”. When the event has passed, the participants are sent a gift box and with unboxing clips a hot practice these days I have offered up thoughts and a bit more as I unbox the goodies for our Official YouTube Channel. Take a look.

Piercing Ken Thoughts: So there you have it, a whole lot of cool stuff and items that I hope you were making some notes about for your own shopping lists. I have to say that I enjoy doing these kinds of clips and if I end up at their “Holiday of Play” event in the coming months that I will do another one. I hope I can work it out because it will not be virtual and is instead back to being an in-person affair. There are so many people that I miss from this group and the vendors that it will be some proper medicine for sure. That’s all I have to say about this so I will see you next time around. Keep safe out there since this isn’t over by a long shot.

Official: http://www.thetoyinsider.com
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Scenes From The Toy Insider’s 2021 “Sweet Suite @ Home”

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Greetings my friends, its time to lend some overview opinion to our friends over at the Toy Insider. By now I am certain that you know about them since we’ve been hitting their events for about six years but based on the COVID-19 Pandemic, their amazing “Sweet Suite” will once again be done in the virtual sense. I’m going to present the same kind of exploration as I did with the 2020 “Sweet Suite” and its companion “Holiday of Play @ Home” so let’s examine the exhibitors that are present today.

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The way I did this those past times was screen grab the exhibitor room and then offered up some opinion on it all and now without any further adieu here is the virtual “Main Floor”. This presentation was more fun that I initially expected and it was like being inside a video game.

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Hasbro & J Balvin Reveal “J Balvintron” Decepticon Collaboration

The Press Release:
Hasbro, Inc. (NASDAQ:HAS), and NTWRK, North America’s premiere livestream shopping platform, today announced the first TRANSFORMERS Collaborative music-inspired item – the J Balvin Mash-Up, J Balvintron 3-Pack. Hasbro and NTWRK have partnered with J Balvin, one of the most influential and successful Latin artists, to bring this truly special blend of music-inspired toy and “More Than Meets the Eye” worlds together for fans.

Sound waves combine in this TRANSFORMERS-J Balvin mash-up pack! “Reggaeton’s global ambassador” joins the DECEPTICONS as the TRANSFORMERS robot, J BALVINTRON. This DECEPTICON wields the power of rhythm to crush his enemies! The 7-inch tall Soundwave-inspired figure converts into cassette player mode in 6 steps and features deco and details inspired by J Balvin – including packaging inspired by J Balvin’s rainbow color scheme and his iconic smiley face icon with lightning bolt eyes. He comes with two mini cassette figures, with deco inspired by albums “Energia” and “Vibras”. The Energia Buzzsaw converts to condor mode in 4 steps, and Vibras Stripes converts to tiger mode in 3 steps. The figure also includes a blaster accessory and two rainbow blast effects.

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2021 Toy Of The Year Winners Are Announced

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The TOTY Award Winners were recently announced in a first-ever virtual ceremony with the in-person event being impossible to hold due to the Coronavirus Pandemic. After a brief commentary by Toy Association President Steve Pasierb, the nominations were replayed and the winners announced. For ease of seeing who was up for what and who would eventually win the coveted award, I’ve left the original full list of nominations for your perusal. Now without any further adieu, here are the 2021 TOTY Winners…

Alter Nation Action Figure Assortment (Panda Mony Toy Brands)
Anime Heroes (Bandai America)
Batman 4 Inch Action Figures (Spin Master)
WINNER – Fisher-Price #ThankYouHeroes Line (Mattel)
Heroes of Goo Jit Zu (Moose Toys)
The Original Spawn Action Figure and Comic Remastered (2020) (McFarlane Toys)
Treasure X (Moose Toys)

Blume Petal Pets (Skyrocket)
Charaction CUBE (Bandai America)
Hairdorables Hair Art Series (Just Play)
WINNER – LEGO Super Mario Character Packs (LEGO)
L.O.L. Surprise! Remix Hair Flip (MGA Entertainment)
Space Invaders Micro Player (My Arcade)
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